I published this on Associated Content last week and thought it is a good post for Spin Sucks, as well. Enjoy!
By now, everyone has heard about Kevin Smith throwing a fit, and telling his more than one and a half million Twitter followers about his experience with Southwest Airlines.
Two weeks ago, the filmmaker was flying [...]
Spending as much time as I do speaking, writing, and counseling clients on the shift in how we communicate, Twitter invariably comes up at least once a day (if not more). People don’t understand why they’d want to read about what someone had for lunch. Or, sometimes, someone will tell me they HAVE to get [...]
It’s a snowy day in Chicago…it finally looks like winter. I don’t mind the cold, as long as there is snow to accompany it. AND it’s time for the winter Olympics to begin, my favorite games. With that, let’s look at five of my favorite people on Twitter, along with reasons I think you, too, [...]
Last January I had to make a really tough decision – keep people employed for a few more months and close the business or lay them off right then and save the business. Then (last year sucked), when we realized the business model was completely changing, I had to make another hard decision: Keep people [...]
A couple of weeks ago, I received an email from my friend Arik Hanson. He had an idea that he thought would help out-of-work PR professionals network with the jobs that are becoming more readily available at both agencies and companies.
The big idea:
On Friday, February 19, from 10 am – 2 pm CT, PR bloggers, agency [...]
Are you ready?
@PatrickReyes Patrick works at GM and is the furthest thing you would think when you think marketing and automaker. If he gets his way, he’ll change the way the auto industry communicates…for the better. On top of his demanding job, he blogs at Salt and Light, and quite consistently. AND, his New Year’s [...]
I have been really bad at my #FollowFriday lists since the holidays. But I’m back!
@DashalGroup Nick might very well be one of the funniest (is that a word) people I know. The things that come out of his mouth (or fingers) make you stop and think, “Where the heck did that come from?” He also [...]
Yesterday I was friended on Facebook by someone I don’t know. We have a lot of mutual friends, so the friend request makes sense, but I don’t like to let people on my personal Facebook page who I don’t know in real life.
This happens often, especially because of all of the speaking that I do, [...]
Before the holidays, we spent some time here talking about blogs – how to create them, how to attract readers, and how to optimize your content.
One thing, however, we didn’t discuss is how to promote and publicize your blog posts, after they’ve been published, in order to attract readers who don’t yet know about you.
This [...]
Sometimes you have to hit me over the head with a 2 x 4 to get me to realize what I do every day A LOT of people would love to know. That’s what Robin Scott did when she direct messaged me about a comment I left on Julio Varela’s blog this afternoon (watch his [...]
