Today’s digital age is about connection, conversation, and candy. Alright, not candy. I couldn’t think of another C word and I love candy.
Connection, conversation, and engagement. Even transparency and honesty. Open your door, pull up your windows, let people in and take a peek around, and decide if they want to work with you or, [...]
I have a long-standing relationship with Hotel Executive and write an article for them quarterly. Today I am grateful for my friendship with their editor and the opportunity to help educate their readers on the importance of communication in a businesses growth. Following is an excerpt from an article I wrote for them in July [...]
I’m having an identity crisis and I need your help.
It’s no secret we’ve changed our business model this year to incorporate social media into our traditional communication firm. All along I’ve been saying that PR deserves a place at the social media table, that so much of it is about relationships and messaging, which is [...]
I’m pretty sure it’s career suicide to take on one of the PR industry’s top media outlets, but you’ve never known me to back down from a fight, have you?
Jeremy Probert, a guest columnist with Ragan , yesterday wrote an article titled, “Why letting staff remark publicly is an idiotic idea.” When I read that [...]
Yesterday I read an article titled, “90 percent of PR firms add no value.” My friend Jeff Mello sent it to me wanting my opinion on it and (I think) wanting me to get fired up.
The truth of the matter is, I agree (sorry Jeff!).
The article, which can be found at The Business Insider, states:
“I’ve [...]
Even though I tweeted the July 4 New York Times article, “Spinning the Web: PR In Silicon Valley”, it’s created quite a stir in our industry and I’d be remiss in not commenting on it.
The PR industry is changing. That’s right. I said it. The PR industry is changing. We need to get on the [...]
When I learned Steve Jobs had a liver transplant two months ago, my first thought was, “Wow! If I were on his PR team, I’d quit.” Talk about no transparency or honesty.
So I decided to look into the reasons behind Apple not disclosing his health issues before jumping to conclusions.
Turns out I still feel the [...]
Last week, I chatted with Sara Wilson, who writes for AllBusiness.com. We talked about how social media is changing the face of franchising, which she then turned into a story. See it here.
But social media isn’t changing just the face of franchising. It’s changing the way we do business. All of us. Every business. It [...]
I have two PR groups I want to recognize today: My staff and PR firm leaders I’ve built relationships with through Counselors Academy.
First, the Arment Dietrich team:
@dblazek Diane is our business developer extraordinare. Never have I worked with someone so laid back, easy-going, and not resistant to change in the least. She is always willing [...]
Yes, it’s true. We instituted an internal email ban at Arment Dietrich. Well, it started as an email ban and now it also includes instant messaging.
It all started when my colleague, Christine Heim, blogged about an internal email boycott by a single woman in an effort to communicate better at work (see it here). We [...]
