Posts Tagged ‘AllState’

Selling Social Media to Your Executive Team: Part Two

Yesterday I moderated a social media monitoring and measuring panel for PRSA Chicago. Amber Naslund from Radian6, Brandon Noel from AllState, and Ian Sohn from Ogilvy 360 Digital were the panelists…and they were really good!
We talked a lot about both monitoring and measuring social media, but one of the points that kept coming up [...]