Archive for the ‘Truth in Media’ Category

Let me get my spinoculars on …

A spin spotter?  Come on.  First of all it’s one thing to push blame of spin on PR people but how lazy do we think newspapers are that they need spinoculars?
 
Apparently, there is a new program for journalists to download and it catches any bias or spin in their pieces.  As Katherine asks the question [...]

Managing the Media: SpinSpotter Targets Bias

Can software spot bias and inaccuracies in news stories? Todd Herman is determined to prove this is possible. The former radio talk-show host/Microsoft executive unveils a beta version of SpinSpotter today at a technology showcase in San Diego.

An unpaid celebrity is rare and refreshing

   Until recently I wasn’t familiar with Kiehl’s products.  Because of Brad Pitt, I now know that Kiehl’s is a beauty and cosmetics maker known for its old-school, natural formulas and minimalistic packaging.  Read full article:  http://thecycle.prweekblogs.com/2008/08/19/kiehls-taps-pitt-for-cause-marketing-effort/.

Apparently college isn’t worth it anymore

“A four-year college degree, seen for generations as a ticket to a better life, is no longer enough to guarantee a steadily rising paycheck.”
At least according to Greg Ip’s Wall Street Journal article.