I spend a lot of time of time on the road speaking to Vistage groups, doing keynotes, providing workshops, and sitting on panels. The topic? Social media for executives. The one thing all of my audiences have in common is they all are business leaders and they don’t understand how to translate social media to [...]
Are you ready?
@PatrickReyes Patrick works at GM and is the furthest thing you would think when you think marketing and automaker. If he gets his way, he’ll change the way the auto industry communicates…for the better. On top of his demanding job, he blogs at Salt and Light, and quite consistently. AND, his New Year’s [...]
Last week, I was talking to my friend, and client, Lorri Wyndham about negative comments online. It was a timely conversation because, when I speak, at least one person asks me what happens when someone says something negative about them or the company online.
I like to use the story from when I first began speaking. [...]
I have been really bad at my #FollowFriday lists since the holidays. But I’m back!
@DashalGroup Nick might very well be one of the funniest (is that a word) people I know. The things that come out of his mouth (or fingers) make you stop and think, “Where the heck did that come from?” He also [...]
Today’s digital age is about connection, conversation, and candy. Alright, not candy. I couldn’t think of another C word and I love candy.
Connection, conversation, and engagement. Even transparency and honesty. Open your door, pull up your windows, let people in and take a peek around, and decide if they want to work with you or, [...]
Yes, this headline is a question because I’m not sure I know the answer. I know the right answer for me personally but I’m not sure there is a right answer that applies to everyone or everything.
My dear friend @SarahRobinson sent me an article today via direct message. I knew there was a reason she wanted me to read it, but I didn’t fully understand until I got 3/4 of the way through reading it.
Let me back up. The Ad Age article, “Land Rover Taps Twitter As Campaign Cornerstone” is a [...]
I love Sprint’s new commercial for the 3G “Now Network”. I’m a sucker for a good factoid — there is something about it that draws me in. And I especially like the call out to Twitter … and the reference to dippers made me laugh.
The campaign is produced by Goodby, Silverstein & Partners in San [...]
I’m sitting here eating Girl Scout cookies, Peanut Butter Patties to be exact, and I’m thinking to myself how lucky I was this year that somebody’s child at my boyfriend’s work was selling them. I was in Girl Scouts for half my life and once I moved to Chicago it was the end of cookies [...]
This week I’m guest blogging for Tom Searcy on his blog “Hunting for Big Sales.”
Check today’s post here for the first in a five day series on using social media to grow your business.
Let me know what you think!
