Archive for the ‘Social Media Trends’ Category

Quantity vs. Quality?

Yes, this headline is a question because I’m not sure I know the answer.  I know the right answer for me personally but I’m not sure there is a right answer that applies to everyone or everything.

Two thumbs up for the new Sprint campaign

I love Sprint’s new commercial for the 3G “Now Network”.  I’m a sucker for a good factoid — there is something about it that draws me in.  And I especially like the call out to Twitter … and the reference to dippers made me laugh.
 
The campaign is produced by Goodby, Silverstein & Partners in San [...]

“Operation” is no game

I’m guilty as charged. I love social network sites, Facebook, LinkedIn; I am on them for both my personal and professional life. But how far is going too far regarding the control social networks have on your life? Facebook is now telling us when we include content or pictures it’s on there for good, even [...]

Can PR Capitalize More On Digital Media?

The financial crisis is showing its first signs of hitting the communication industries, as evidenced by this article in the Wall Street Journal this morning.
“In recent years, marketers have set aside a portion of their ad budgets to experiment with digital technologies such as Web video, mobile phones, gaming and virtual worlds. But with broader [...]