I was going to blog today about Spirit Airlines charging $45 for a CARRY-ON bag (not checked luggage!!) and relate it back to Tuesday’s blog post about the New York Times charging for content. But then, whoa! I saw the new Nike ad which features a voice from the grave – Tiger Woods’s dad!
If you haven’t yet seen it, watch it now. Then we’ll discuss.
Recently, like most Americans I have been watching the flurry of media regarding the swine flu also known as the H1N1 virus and the reference to its being a pandemic. Fox Business recently reported http://bit.ly/gRyfQ that officials led by U.S. Agriculture Secretary Tom Vilsack are waging a battle against bad public relations targeting the pig. Continue Reading »
We keep hearing about big corporations receiving money for bailouts, bonuses, and obviously as an average working American Joe, who knows where the money is or where it is going. On a brighter light, there is at least one large company, Disney, trying to do well for moviegoers and the environment.
According to an article on Entertainment Weekly’s Web site, “Octomom,” Nadya Suleman’s PR team “gave up on her” after receiving threatening calls and letters.
As I read through your wish list of resolutions you would like public relations professionals to commit to — while I completely agree with and understand your frustration — I am hopeful you have ever encountered a successful relationship with a public relations practitioner. I agree with every one of your resolutions, especially those regarding knowing who you are talking to and what beat the journalist covers before you pick up the phone. On the public relations side of things, nothing would be more embarrassing than a journalist explaining to me I am not contacting the correct beat reporter.
A few weeks ago, Stove Top launched a new ad campaign by installing heated light bulbs into 10 CTA bus stops around Chicago. These hot signs allowed patient pedestrians to feel the warmth as they developed a strong craving for Stove Top Stuffing.
However, in Kyra Kyles’ RedEye article last week, she unveiled a shocking truth about the highly anticipated hotspots – they’re not hot!
We’ve heard most of these tips before, yet some PR professionals avoid them, giving the rest of us a bad rap. I recently attended a PRSA lunch here in Chicago, and although it was supposed to be on healthcare media, it was actually more about what to do and not to do when pitching.
Bank of America Chicago Marathon held last weekend on the streets of Chicago had 45,000 people registered to run. Only 33,000 of those showed up, and not being a runner myself but an interested viewer, I heard very little about the race at all. Continue Reading »
Well, Paris Hilton took part in another video, but this time her video is rated “E” for educational. Hilton’s video on superstar comedian, Will Farrell’s Funny or Die Web site was a response to one of John McCain’s negative public relations stunts of comparing his rival, Barack Obama, to celebrities Paris Hilton and Britney Spears. McCain is taking the approach of bringing out the negativity in his counterpart, rather than focusing on the important facts; war, oil, economy, or the over so popular term “change.” McCain is reaching an all time low, spinning Obama’s image and comparing him to the queen of party girls. McCain are you getting a little worried?
As I entered into my first year in college, the 2004 political debate was at its peak. Students living on my floor gathered in the hallways at night to discuss candidates, issues, and who was right or wrong until their faces beat red. But I never got it. I never understood how people could tolerate the endless, and seemingly meaningless, banter that inevitably resulted in an “agree to disagree” solution anyhow…until this past January.
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