The instant coffee debate

By Patti Knight on June 2nd, 2009
mcj0438207000013On 5/20/09 I shared The Webb MD article reporting the possible health benefits of drinking coffee. The report shared studies showing coffee could lower your risk of diabetes, Parkinson’s disease, and colon cancer. The report also states coffee can lift your mood, treat headaches and lower the risk of cavities.

 

After reading the article I was surprised when I searched a couple coffee company Web sites to find neither of them shared the possible health benefits of that delicious cup of Joe! I couldn’t help wondering which coffee company would be the first and this morning I received an answer to my question.

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This entry was posted on Tuesday, June 2nd, 2009 at 11:00 am and is filed under Advertising, Word-of-Mouth Marketing, campaigns. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

No Responses to “The instant coffee debate”

  1. Len Kendall says:
    June 2, 2009 at 2:21 pm

    Interesting article. I remember reading a report that said technically drinking anything that is hot or cold is carcinogenic. As we discussed during lunch though…everything is.

    -Debbie Downer aka Len Kendall

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    January 14, 2010 at 10:02 am

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