F.A.D.S.

A disturbing thing happend this morning. I found myself learning about the most recent development regarding the retirement/un-retirement of Brett Favre.

With a burning flag in the fireplace and an assault weapon on his wife’s arm, Senator Obama’s camp is calling the most recent cover of The New Yorker, “offensive.”  And rightfully so.  The magazine is now defending the “satirical lampoon” saying that it is only stating what some secretly think, and the author wants to show the public how ridiculous those [...]

So many times PR people see a pitch as being the one that lands on the front page of the New York Times or Wall Street Journal.
 
You know as well as I do that that doesn’t usually happen. What usually happens, after the intial euphoria of “OMG, this is the one!,” is “OMG, what now?” [...]

The first time I shot a handgun I was six years old. The powerful force knocked me off my feet. Fortunately, before my bottom bounced on the gravel, my dad caught me in his arms with “See what I mean,” assurance.

Have you seen the New York Times article about using “striking words” in your news releases to gain the attention of reporters, especially on slow news days? Oh yes! It’s true. The article, titled “Need Press? Repeat: ‘Green,’ ‘Sex,’ ‘Cancer,’ ‘Secret,’ ‘Fat’” ran last week and quotes, GASP!, PR people who support [...]

…Having to spend each day the color of the leaves. Well, maybe Kermit was wrong about that second statement, but he was certainly right about the first.

One of the blossoming practice areas in public relations is crisis communication.  While most people associate this type of work with major corporations such as Enron or Exxon, organizations, businesses, and individuals from all occupations can benefit from having a great crisis communication plan in place.  While reading  the Washington Post recently, I came across [...]