F.A.D.S.

It’s been everything I can do not to comment on Scott McClellan’s book, “What Happened: Inside the Bush White House and Washington’s Culture of Deception.” 

As I perused the Today Show Web site, only one thought came to my head. “Are we really going through this again?”
The headline, linked from BusinessWeek, reads, “Are diet foods the real thing or just good buzz?”

About a year ago, I started to hear buzz about this thing called Twitter. What was it, I wondered.
 
“Oh, it’s a microblog,” said a colleague.
 
“Oh,” I said. “How does that relate to PR?”
 
“Basically, you tell people what you’re doing right now,” he said.
 
“Oh,” I said. “What’s a microblog?”
 
 

We are in an industry and era where digital success equals company greatness. The hard part is proving it to the old fashioned. I just got an email from my good friend who decided to pack up and travel the world before settling down with his life. Staying in touch with someone who is traveling [...]